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How to start a successful blog for beginner bloggers

How to start a successful blog

You must have heard some success stories about blogging and its lucrativeness. If you are considering how much you can earn blogging. Chances are you must have read some articles on how to start a successful blog online, that involve huge figures. Well, the reality is, blogging is not a fast money scheme. On a positive side, it is very lucrative, and you will make more than you expect on the long.

If you are considering how to start a successful blog as a beginner, then you must have to go through the point in this article to hit the right spots and fulfil your dreams.

When I said to choose the right platform, I didn’t mean some blog platform is better than the others. I’m only saying the different platform is meant for different purpose and niche. You can choose to start with a free blog platform, but with a paid hosting and domain to be in full control of your files.

One of the reason blogging became popular is because of the simplistic nature of free blog platforms. Most of the free blogging platforms available have robust built-in and add-ons features to enable you to publish dynamic content with ease. Most of the blogging platforms look similar but has a slight difference in terms of features, user-friendliness, and scalability.

If you are starting a blog, but not sure of the right platforms to use, the two main factors to consider are time and goals. Although there are some blog platforms with more features when compared to others, Users prefer few of the popular platforms. This makes choosing the right blog platform more confusing. Let’s take a look at some of the most preferred platforms.

  1. WordPress

WordPress is very common among webmasters. It became popular due to its simplistic nature.  If you want a successful blog using the best platform, I think you should try WordPress. It is one of the most used blogging software you will find in most blogs and content management systems online. WordPress blog has a good reputation that is backed by an open-source community as one of the highest-ranked websites on the internet.

How to start a successful blog

There are a lot of WordPress themes to start your blog after purchasing a host and installing the WordPress software. If you decide to host WordPress all by yourself, you will notice a lot of web hosting services provides the one-click installation of the WordPress software for free. Currently, there are more than 2000 free themes available in WordPress. You can use any of them to create your WordPress free blogs or opt for premium ones with more features. WordPress themes are flexible enough to allow you to edit some basic script. You can create customized themes from scratch if you are a web designer or a developer.

Outside being a developer, WordPress platforms have “customized CSS” features that allow you to make some customization without any coding knowledge using plug-ins. You can use WordPress virtually any style you want it. If you are still not sure on how to start a successful blog using WordPress, you can check out the best WordPress themes for blogs available on different niche.

  1. Tumblr

This microblog is designed to take off the stress encountered by bloggers when starting a blog. Instead of the usual conventional blogging platforms that allow you to publish posts, Tumblr takes the form of a social media community. You can use it to share interesting and relevant content for people interested in your niche to see. If you are looking for possible ways on how to start a successful blog as a beginner, you can use the Tumblr free platform.

It has the features to help you filter mediocre content from relevant ones, to enable your content to go viral. Tumblr platform is completely amazing for anyone who wants to create unique content online, but it is not advisable for bloggers who want to blog for a long time. Tumblr is just that platform for beginners looking for how to start a successful blog to share relevant content online so that they can easily interact with the right audience.

  1. Asaph

Asaph is a self-hosted platform that has similar features with Tumblr, where you can easily add your content via a bookmarklet for easy access. It allows you to develop your theme or choose from the available selection that is included. If you like the Tumblr platform, and still want full control of your blog, I advise you to go for Asaph’s open-source. It will give you exactly what you are looking for.

  1. Posterous spaces

The Posterous blogging platform is designed to interpret your content. You can post directly on a Posterous site or by emailing what you want to display on your blog. It remains a great way to turn your images into galleries and convert your videos into a video player as well. If you want a simple blogging platform, you can opt for Posterous. It doesn’t require so much effort to control.

  1. Squarespace

If you are looking for the easiest way to start a successful blog that is a bit complex, then you can try out Squarespace. It is a paid blogging platform that offers easy to customize themes with modification options to design websites to your satisfaction. You can use the Cascading Style Sheet (CSS) to achieve this. Try out Squarespace; it may just be the right fit for you. The entire layout makes it easy to design web sites without any coding knowledge. Although this blog platform does not require the stress of setting things up, you are to pay $12 monthly. If you fail to make the payment, you will lose a degree of control over part of your blog and customization.

  1. Habari

Habari is not too popular webmasters. You need some level of programming knowledge (specifically PHP scripting). Habari has lots of amazing plug-ins and functionality. They have one of the best post-editors and admin sections with full keyboard control. The manual installation process requires a lot of work from your end to fully customize it to your satisfaction. Some webmasters prefer this platform because it gives them complete control over their blog through the assistance of a reliable CMS.

  • Choose a blog niche

The next stage on how to start a successful blog is to choose a blog niche. A niche is a topic you are to blog on. The process of choosing the right niche is a bit difficult because you are faced with so many topics to write on but don’t know which of them is best. You are to start your blog on specific and targeted topics you have a passion for writing about.

For example, you want to create a tech blog as an SEO expert, and you are faced with so many topics to blog on. Your research can be narrowed down to your skills in Search Engine Optimization because you will find it easier to teach people about the steps or techniques to follow to implement SEO on their blogs. If it is what you have passion about, creating organic and relevant content won’t be an issue.

How to start a successful blog




If you read most of the online articles on how to start a successful blog, you will notice creating a niche is common among them. You have to be sure of the nature of the content you are publishing for your readers, and it should be a topic you can write about in the long run. Inability to choose the right niche makes bloggers abandon their blog. If you have chosen to be a blogger, choose a niche to blog on.

Simple steps to choose the right blog niche

To be sure the niche you are choosing is something you can sustain in the long run, narrow your research to the steps below.

  1. Collect as many ideas as possible

The very first step to take when choosing a niche is to first brainstorm all the ideas in your mind. Make sure you write down as many ideas as you can, refine the ideas, and filter it to your blog target. You can make use of Google to get in-depth knowledge of the ideas written down.

  1. Narrow down your ideas and conduct more research

The second step is to narrow these written ideas for more research. You must make use of valid sources in your research because you need the right idea of what to write about. Let’s say you are writing on SEO. Make sure you list out all the sections like on-page SEO, off-page SEO, building backlinks, keyword research, SEO tools, etc. Make sure your study covers every aspect of these SEO sections from the basic level to a higher level.

  1. Choose a niche

If you did step 1 and 2 above, then you can choose your niche. Make sure it is something you have a passion for. You will enjoy every bit of your writeup because you choose the right niche.

If you are looking for the possible ways on how to start a successful blog for profit, then you have to first look into the right blogging niche. Use the steps above to choose the topic that fits your level of expertise. You also have to define the goals you wish to achieve with your blog. Look into your interest. If you genuinely desire to be successful with your blog, blog on subjects that reflects these interests.

Those reading from your blog is another thing to consider. You will want to make sure you give your readers organic and relevant content. If you are not an expert, you should strive towards doing research before you write on these topics on your niche. Always remember your readers if the information you are providing them is something you are knowledgeable about. They can choose to try your level of knowledge through sensitive questions via comment session.

Another major step to take in research the right blog niche is to evaluate the level of competition between the different topic in the list you are choosing from. You can begin this research from different blogs in your niche to know the level of competition you are to face. This will give you more idea about the popularity of the niche. From this point, you can now decide if your level of expertise can keep up with competing with other bloggers in your niche.

  • Write organic and relevant content

This is the major step on how to start a successful blog. You will hear the popular slogan that “content is king.” For your blog to be active, you have to write some numbers of quality post on major topics of your niche following a schedule. You must dedicate time for publishing fresh content in your blog. It does not necessarily mean it has to be every day, but at least a few times weekly. Let’s take a look at the tips on how to start a successful blog with quality content.

Four quality guidelines for creating the right content

The quality work of most webmaster has answered the question of “how to start a successful blog?” But when it comes to writing quality blog content, especially for internet marketing, they fail. All hope is not lost, follow the guidelines below to create quality content for your blog and business needs.

  1. Relevance

It’s as a result of this many webmasters have modified the sayings that “quality content is king” against the previous sayings that “content is king.” Before publishing any article in your blog, make sure it is relevant to your blog niche.

The best blog may not get to the right audience. Internet marketers or entrepreneurs who desire to make their marketing more effective should try and write on a subject within their blogging niche. Designing their blog to suit their marketing idea is not enough. They have to write each blog post to target their desired market. You can do research to write on relevant information that will be of interest to your target audience. This remains the best way to become an authority in your blogging niche.

  1. Size

You have to be mindful of your audience when writing long or too short articles. Writing long articles not strategically crafted with the use of a table of contents and proper numbering of points will bore your readers to click away. On the other hand, writing short articles without relevant details as promised in the topic will make them see you as an unserious person. Majority of your blog visitors will never return to your blog again. An average word count for an article should be within the range of five to seven hundred. Although this number is arguable by content writers. If you observe this blog, you are reading from closely; you will discover every article exceeds seven-hundred-word count.

I will advise you to write according to your niche. It won’t make sense if you limit a tutorial blog like this to a such number of word count. Your blog viewers won’t get details of the information you are trying to convey. So, the best length for an article depends greatly on the purpose you wish to fulfil with your blog post.

  1. Timeliness

Publishing an article is not enough. When a vital issue arises in your blog niche, you should be able to put up a post for your viewers airing your views on reality. Also, learn to include up-to-date information to support your views on issues. If you are blogging for promotional purpose, you should concentrate more on the industry to know what is trending. Failure to update your customers will make them see your post as boring and gradually withdraw from visiting your blog or buying your products.

If you are creating blog content in order to monetize it. You should follow the steps on how to start a successful blog, to match your article with the product you wish to advertise. For advertisers to locate your blog, your content must be relevant to their products or services. This is why choosing a niche is very important.

You can also choose to write on product reviews on your niche. If you can genuinely take advantage of goods and services, it will be an added advantage to your blog. Blog viewers usually prefer to buy from blogs with an accurate product description. This is why you should strive to examine the product you wish to sell very well. It will make your blog viewers come back to make another purchase. But if your product review is decisive, they will never return to read from your blog, not to talk of buying any product.

  • Monetize your blog

Once you are done learning how to start a successful blog. You can then proceed to take the next step, which is to register for the best monetization program that fit your niche. You can also accept paid sponsored post and private ads on your blog.

How to start a successful blog

Blogging is so dynamic because it is one of the simplified income streams that isn’t limited to any category of persons. You can start a blog from your location and earn from it. But how do you intend to go about this?

How to earn from your niche blog

There are lots of processes you need to undergo to earn with your niche blog, especially if you are yet to learn the complete procedures on how to start a successful blog. Follow the well-selected procedures below to monetize your blog.

  1. You need a blog with the right audience

It is entirely meaningless; creating a blog people will not visit. If your daily visitors are one or two, you will find it difficult to earn even a penny from your blog. This is the main reason why I focused on choosing the right and high demanding blog niche in the earlier stage of my blog. Start with writing quality articles that answer questions people are searching for. More preferably is writing on topics that relate to your hobbies; this way, you will feel free to connect with your audience and approach the subject with a better perspective.

  1. Choose the best method of monetization

Every blog niche has its monetization program. Although some are applicable to all blog niche like Google AdSense, Media.net, Infolinks, Mgid among others. You can also take advantage of placing banners on the sensitive part of your blog to promote products. You can earn weekly or monthly from these monetization programs.

  1. Private Ad placement

Private ads placement is the first monetization medium that comes to mind when searching for how to start a successful blog. But how much you are likely to earn from such programs is one you can’t be too sure of. Most webmasters see private ads placement as one of the lowest-paying programs, but that’s not true. What you earn from this type of advert program depends on the nature of your blog.

Similar to other advertising programs, private advertisers do their research before placing their company banner on your blog. If your blog gets some considerable amount of traffic, you are likely to earn more from private advertisement companies. They also watch your blog niche and the quality of your content. Blog engagement is also a significant factor. The more you interact with your blog visitors via your post comment session, the more they are likely to make sales via your blog.

The process on how to start a successful blog has been made easy compared to what it was when you are required to be a developer and knowledgeable in basic HTML before you can create a post. All thanks to WordPress and other easy to use blogging platform. They all make blogging amazing with their features ranging from one-click-installation to their text editor; even a complete novice can write and publish a post.

Let’s hear your opinion on how to start a successful blog or measures you have been using to keep your blog in shape via our comment session below.

What do you think?

Written by Abubakar Mubarak

Abubakar Mubarak is a blogger who has been on the scene since 2015. He’s the editor-in-chief here at Plentytechs and the lead designer at Mouthytech.com. He’s a netpreneur who has been featured on several websites.

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